Chapter Fifteen
Getting Oriented

 

 

 

Learning the Ropes of Online Learning

ASU’s On-Campus Orientation

UMUC’s Online Orientation

Your Online Profile

Presence and Participation

About Netiquette

Final Notes on Technology

      At most institutions, your very first course will be a non-credit-bearing or one- or two-credit orientation course taught by an educational technologist who will introduce you to the functions of your course management system and how, in general, courses are taught online. This is a very important first step in the process and is mandatory before you can be considered a bona-fide online MBA student. Every institution handles this process differently.

      In this chapter I show you what some of these orientation courses are like and how you should definitely take this opportunity to learn how to communicate effectively online as well as work with the technology to your best advantage.

 

Learning the Ropes of Online Learning

      Previous chapters covered some of the educational technologies used in an online program, how to make sure all these technologies are installed and working on your computer system, and basically what you need to know to get started on the right footing from an organizational and time-management perspective. All these are also in some way related to the orientation process. The orientation process includes getting acquainted with and playing with the technology as well as doing some readings, assignments, exercises, and tests that are part and parcel of an online course.

      Even though many online MBA students are not newcomers to some of the technologies used in online courses -  having used such things as e-mail, web conferencing, file sharing, and audio and video streaming technologies in their workplaces - they may not have had any firsthand experiences with moving through an actual higher-education online teaching and learning environment.

      As online learning, in general, has progressed over the years, orientation processes that familiarize students with educational technology have grown in sophistication. There are basically two methods used for providing these orientations: an on-campus orientation or a completely online orientation.

      I explain the components of an on-campus orientation at Arizona State University (ASU) and an online orientation at the University of Maryland University College (UMUC). The information in both of these examples is provided as a general overview of what an online learning orientation process would customarily entail at most institutions.

      It is imperative that you fully understand how to use all the technology you will be accessing online before you officially start taking your core required courses. You cannot expect your professors to help you with technology-related issues, nor your fellow students to have patience with you if can’t master the technology. In short, students who irritate the flow of the coursework by being technologically inept will not be tolerated.

 

ASU’s On-Campus Orientation

      Online MBA programs that have residency requirements will conduct orientation sessions at the first residency. In this scenario, students are ushered into computer labs where educational technologists go through all the steps of how online courses are conducted.

      For the W.P. Carey MBA - Online Program at Arizona State University (ASU), for example, this kind of orientation begins with live lectures and lab sessions where the parts of the online course interface are explained and simulated in detail.

      Students begin by logging in their pre-assigned username and password in the front-page interface of their Blackboard course management system. They are then taken to a new front page showing four primary sections they can access:

    My Organizations. Where students get to know their fellow students, faculty, and support staff by posting their profiles and entering into non-course-related discussions. This is also the place where administrative and program information and announcements are supplied and discussed.

   Online Program Resources. For linking to the alumni community, the ASU library services and any other program resources, such as Xanedu course packs (see Chapter 10), as well as for linking to online support services.

   My Announcements. Where announcements are posted for all the courses and organizations a student may be participating in.

   My Courses. Where students link to the actual courses they are enrolled in. Each course is made up of nine standard sections:

   Within the four primary sections, A typical ASU course interface will consist of the following:

  Announcements. Reminders about what’s required of you as well as links to exercises, quizzes, and exams.

  Syllabus. Information about the overall course, including faculty introductions, grading scheme, required readings, policies, and links to course materials and external resources.

  Schedule. Due dates for completing modules, readings, exercises, quizzes, and exams.

   Modules. At ASU, modules include the online lecture portion of the course, comprised of text supported by digital media, such as graphs, tables, animations, video introductions by professors, and video interviews with industry experts.

   Exercises. Interactive online exercises that enhance the learning of module concepts.

   Quizzes. Can come in a variety of formats, including multiple choice, fill in the blank, and short and long essay.

   Discussion. In most cases, the heart of the class where students and faculty interact with each other, by posting questions and answers, usually asynchronously, inside an online forum. See later in this chapter under “Presence and Participation” and Chapter 9 for more information.

   Groups. Where team interactions via e-mail, discussion forums, and file sharing takes place. See Chapter 17.

   Tools. Where students can view their grades.

      Depending on the program, the format of your online courses will be similar, but not exactly the same as the ASU model. Other course management functions may come into play, such as live chat, instant messaging, online surveying and polling tools, a course-evaluation area, a calendar tool, and various audio and video streaming components.

 

UMUC’s Online Orientation

      Online MBA programs that do not have residency requirements will conduct orientation sessions completely online. These orientation courses are comprised of new students just like yourself. Similar to a face-to-face orientation, the course will be facilitated by an educational technologist or manager who will introduce everyone to the technology of online learning. In addition to taking this course online, students have the option of communicating by telephone with technology support professionals who can personally walk them through any questions about the technology they might have.

      An excellent example of a thorough online orientation can be found at University of Maryland University College (UMUC), where all online MBA students must first pass a 13-week, 1-credit, online MBA Fundamentals course before they can move on to the real deal, so to speak. According to Rosemary Hartigan, director of business and executive programs at UMUC , the MBA Fundamentals course “gives students the opportunity to see if they will like working online. Sometimes students decide that they don’t have the time, and sometimes they decide that they want to go to the face-to-face mode (which is also offered by UMUC).”

      UMUC describes the MBA Fundamentals course as serving three key purposes:

-     Acquaint students with the online environment and technologies used in the MBA program

-     Help students improve their research, writing, and analytical skills

-     Ensure that students have a foundation in basic management concepts 

      In addition, students are given assignments, with due dates, in statistics, financial accounting, financial decision making, and the theory of constraints. They are also given a number of online exercises related to research, writing, critical thinking, and teamwork.

      The theory of constraints was created by Eliyahu Goldratt, a physicist and business consultant who developed a management practice and philosophy that identifies and measures multifaceted systems and facilitates continuous improvement by limiting or eliminating constraints that prevent businesses from reaching goals.

      A faculty member teaches the course and is available to answer any questions students may have. By the end of the course, students should have a good understanding of both the academic requirements and the technical skills necessary to succeed in the MBA program.

      As noted on the MBA Fundamentals course syllabus, upon successful completion of this course, students should be able to:

   Use accepted business practices to prepare a presentation.

   Critically assess the arguments presented in scholarly activities.

   Explore the concept of plagiarism and techniques to avoid it.

   Write a research paper on a current management issues supporting a recommended course of action incorporating scholarly research.

   Build a simple business model for a new product or service.

   Perform basic descriptive and inferential statistical analyses.

   Employ the basic tools of corporate financial accounting.

   Apply the theory of constraints concepts in an organizational setting.

      As you can see, much of what’s required of you to become an online MBA student, except for the scholarly stuff, is pretty much identical to what will be required of you to be a successful business manager, which leads me to your online profile.

 

Your Online Profile

      Most orientation courses start with the typical icebreaker activity of having students submit short biographies as a means of introducing themselves to their classmates and the instructor. This exercise will customarily be repeated in many of your regular courses as well. Although this may seem like a trivial pursuit, it really is an important step that you need to think through before typing away. In short, you want to make an intelligent and honest impression.

      Especially if you are in a completely online program, your profile will be that all-important first impression that your professors and fellow classmates will come to know you by. Typically a special section of the discussion board or a unique area reserved especially for student profiles will be built into the first required assignment. In many cases, you also have the option of posting your photo in this section of the course.

      According to Karen Sangermano, distance MBA program director, Graduate School of Business Administration, University of Colorado at Colorado Springs, “students post their profiles so that they can get a sense of who their fellow students are; where they work; what they do; where they live; are they married, single, have kids? Most students have gotten to the point where the first thing they do is post their profile, because they know it’s beneficial to other students, and they want to see it from other students.”

      Sometimes your profile plays an important role in who you wind up collaborating with in a class. For example, people with similar occupations will frequently form bonds based on the similar challenges they face at work. Or people of varied backgrounds, such as a marketing person and an accountant, will seek out advice from each other related to their areas of expertise. Overall, a well-written, detailed profile often becomes the catalyst for community building and sharing in an online course. So in addition to the typical resume for explaining your skills and work responsibilities, it is beneficial for you to open up about your career goals, hobbies, family life, age, challenges you face at work, and anything else that you are comfortable with sharing. Also, as you move through the program, it’s wise to keep it updated.

 

Presence and Participation

      Your profile helps to establish what online educators refer to as your “presence” in a course. This presence is further bolstered and identified by your effort and ability to participate in online discussions, which, in many online courses will become part of your grade evaluation. In other words, you have to be actively engaged inside all those online discussion threads that your professor kicks off with a challenging business-related question based on a textbook, article, or case-study reading you were assigned. Being actively engaged, however, does not mean that you just agree or disagree. It means that you contribute something meaningful and substantial to the discussion forum on a regular basis, which will obviously require some writing and communication skills, which, as a prospective or current business manager, you should already have for the day-to-day operations of your business. Online learner skills are discussed more in Chapter Sixteen.

      Mercy College, which offers online graduate programs in business-related areas, such as organizational leadership, direct marketing, and Internet business systems, has come up with some criteria for determining whether a discussion board message is actually effective and worthy of receiving full credit. A worthy message should be:

   Related to the course material

   Concise, not more than one screen length

   One that encourages responses

   One that expands concepts or connects ideas in new ways

   Timely

   Logical

   Grammatically correct and written clearly

Source: Sloan Consortium Effective Practice, “Defining Effective Participation.”

      For additional help in this area, see Chapter Sixteen, where I discuss writing skills, and Chapter Seventeen, where I review the art of working with your online peers. I’ve also provided some information about netiquette, below, that you should be cognizant of when communicating online.

 

About Netiquette

      Netiquette is a term that came of age with our adoption of the Internet. It refers to the practice of being civilized in both asynchronous and synchronous online communications. The short definition is practicing etiquette on the Internet.

In any social situation it’s always a good thing to be polite and respectful. The same holds true for the online world, and then some. The written word can be more powerful than the spoken word, and the fine nuances of language can be more easily misinterpreted in an e-mail or discussion-forum message than it can in a face-to-face meeting. A simple Google search on this term will bring up numerous sites that outline the rules of proper online communication. For now, here’s a short list that you can paste on the wall next to your computer:

   Don’t use uppercase.

   Format your messages in a way that is easy to read.

   Respect copyrighted materials.

   Keep your emotions in check.

   Don’t use smileys inappropriately.

    Don’t be overly brief and don’t be overly verbose. In other words, find a middle ground.

   Always address people by their name in an e-mail correspondence, and always conclude your message with a polite “thank you” or “best regards,” etc., and your name.

   Proofread your message for spelling, grammar, and clarity before sending it off.

   Do not criticize another person’s opinion.

   If you are asked to critique someone’s work, do it in a professional manner and support your critique with valid resources.

   Try to respond promptly to any of your fellow classmates’ questions.

   Try not to send and share files that are larger than 1 megabyte.

   Stay on topic.

   Don’t assume that everyone you send a message to will respond to you.

   Don’t assume that a short response from a professor or student is a sign of curtness or disrespect. Most of the people you will encounter as an online MBA student are extremely busy people.

      I have a simple rule that I try to follow when communicating electronically with anyone. I respond to messages and interact with people in the way I would like them to communicate back with me.              In other words, show respect, don’t offend, and be precise and straight to the point. 

 

Final Notes on Technology

      One piece of solid advice that I think needs to be said here is don’t be intimidated by technology. During the early years of online learning, it was quite common for students to drop out of an online program because they simply could not get a handle on how to use the educational technology. Even today, many students struggle with navigating through their online courses because they lack basic computing skills. Couple that with the isolation of working online, and some students begin to feel disconnected and subsequently lose all their motivation.

      First, if you lack basic computing skills, take some continuing-education courses at your local college or university before thinking about enrolling in an online MBA program.

      Second, the best way to overcome any technology ineptness factors is to simply pay close attention to the orientation process and repeat it over and over, if necessary, until you feel comfortable. Also every school has a friendly technical support service in place to help you with technological challenges. Don’t be afraid to use these services often. After all, you’re paying for such services through your tuition dollars.

      Finally, remember that the technology is really secondary to the learning that will occur in an online MBA program. The goal is for you to gain business knowledge and skills through your coursework. Most schools have figured out how to teach without letting the technology get in the way of learning by creating and fine-tuning their orientation and support processes and putting more emphasis on the interactions that customarily occur between students and faculty in any online MBA program.