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Fall-Winter 2007-08, Vol. 7, Issue 1

GLOBALIZATION AND HIGHER EDUCATION IN EUROPE

One of the best ways to get a clear perspective of the "lay of the land" on any given theme is to visit the source. Vice President of EDUCAUSE Richard Katz and University of British Columbia CIO Ted Dodds did exactly that when they embarked on a four-month trip this summer throughout Europe to develop their understanding of the higher education landscape in the European Union (EU). To get an understanding of their experiences, Educational Pathways (EP) interviewed both Katz and Dodds. EP also reviewed the October 24 session they gave on this topic at the EDUCAUSE conference in Seattle, titled "The Adventures of Katz and Dodds" (available online as a Mediasite presentation and as a podcast). The following is a synthesis of the two interviews and the EDUCAUSE presentation. EP also added a good deal of information and links to reports and websites about European higher education and the topic of "globalization."

Our first order of business with Katz and Dodds was to simply ask them how their trip went. In particular, we wanted to know what they discovered and whether or not they found anything innovative or exciting about higher education in the EU (more on that later). Katz started with some context on why, to begin with, he and Dodds took this trip.

On Becoming Global

Katz referred to some of the writings of IBM CEO Samuel J. Palmisano on multinational corporations and 21st Century notions about globalization. Palmisano’s writings spurred Katz to think more about how EDUCAUSE could increase its global footprint. After all, EDUCAUSE does have a substantial membership outside of North America. "It seemed incredibly important to explore how EDUCAUSE needs to position itself for increasing participation in a global IT community," Katz noted.

Palmisano’s point of view about the evolution of a new era of business that is being driven by globalization can be found in "The Globally Integrated Enterprise," published in the May/June 2006 issue of Foreign Affairs. There, Palmisano explained that over the last three decades we have witnessed enormous change in the world economy that has catalyzed the growth of new globally integrated enterprises. For one, trade and investment barriers worldwide have receded. Second, an information technology revolution has substantially cut the costs, and improved the quality, of global communications. "Simply put," writes Palmisano, "the emerging globally integrated enterprise is a company that fashions its strategy, its management, and its operations in pursuit of a new goal: the integration of production and value delivery worldwide." The same can be said for the higher education sector.

Another very interesting "working" paper worth noting here is "Globalisation and Higher Education," by Simon Marginson and Marijk van der Wende, published by the Organisation for Economic Co-operation and Development (OECD). Marginson and van der Wende explain how the integration of globalization into higher education is distinctly different than what the higher education sector has historically referred to as "internationalization." They write that internationalization refers to across-border relationships between nations or single institutions within different national systems. Globalization, on the other hand, is "the process of world-wide engagement and convergence associated with the growing role of global systems that criss-cross many national borders." It takes in many nations and "is more obviously transformative than internationalization."

The Bologna Process

Getting back to Katz and Dodds, a key element of their EU travels was to get a better understanding of the Bologna Process, which is also referred to as the Bologna Declaration and the Bologna Accords. The Bologna Process is certainly not a new topic of discussion on the global higher education scene. Its declaration was first published in 1999. Dodds found, however, that educators in North America, including himself (prior to the trip), are not very informed about it. At the EDUCAUSE session, Dodds took a quick straw vote from the 300 to 400 people sitting in the audience and found that a relatively small fraction actually knew about the Bologna Process. He then, of course, presented a brief educational overview about it. "Just getting Americans to be aware of the fact that there are things happening outside of the U.S. higher education scene was a good win that came out of the talk," he added.

There’s a page on the European Commission website that seems like a good place to start an investigation into the Bologna Process. It has a succinct description of its aims, along with a good number of links that are helpful for getting a fuller understanding of the many elements that are considered part of the Bologna Process. As noted on the Commission website, the Bologna Process has a clear objective to create a new European higher education system by 2010. "The Bologna Declaration of June 1999 has put in motion a series of reforms needed to make European Higher Education more compatible and comparable, more competitive and more attractive for Europeans and for students and scholars from other continents. Reform was needed then and reform is still needed today if Europe is to match the performance of the best performing systems in the world, notably the United States and Asia."

As noted by Katz and Dodds, the reforms include building a common framework for academic degrees throughout Europe that is similar to the bachelors/masters/doctoral system of the U.S. Within that goal there are other objectives that extend the overall Process into a more complex and lofty reform movement. Thus, the Bologna Process is also about quality assurance issues and building a credible and compatible credit and transferability system, so that students attending EU colleges and universities can become more mobile in their academic pursuits. In addition, the extension of the Bologna Process objectives deals with many of the same issues U.S. institutions deal with today, notably making higher education more accountable, accessible and affordable (similar to the Spellings Commission).

The Possible Shape of Things to Come

When talking about how the Bologna Process is actually moving forward, the short description from both Katz and Dodds sounded very much like a slowly-but-surely scenario with great potential and a need to move forward at a quicker pace.

Katz explained that many of the conversations he and Dodds had with European educators about the Bologna Process were associated with the notion of EU institutions sharpening their global competitiveness. "They are very much trying to grab, if you will, the graduate students who are coming from Europe to study in the U.S. universities, grab the graduate students who are coming from the Middle East to the U.S. to pursue graduate studies, grab the Chinese students who are looking for access to Western higher education," said Katz. "So I think their position is as a respectful but increasingly canny competitor for U.S. universities."

Dodds said that his non-empirical "folksy analysis" of the Bologna Process reveals that there is an unevenness with regard to implementation and variations concerning any sense of urgency among EU countries and institutions. Katz mentioned how Europe is still very much a set of distinct nations with the experiences in terms of growth and spending still quite variable country by country. "It (the Bologna Declaration) is an important goal for people to work toward," added Dobbs. "A number of institutions are almost there now; others are still sort of thinking whether they ever will do it. But over time - maybe it is half of a generation, maybe it is a generation - we are going to see some of those institutions become much more formidable competitors with U.S. higher education."

A Note About Global Competitiveness and Research Agendas

In the aforementioned OECD paper, Marginson and van der Wende wrote extensively about a new kind competitiveness that is taking shape as institutions worldwide start to look more closely at how they can establish their own global footprints and attract the best and brightest students and academics from anywhere on the planet. In particular, they provided details about the "hegemonic role played by American higher education" on the global landscape, which is led by the American doctoral sector. This plays out, for example, in global rankings, such as the perceived academic status of universities worldwide found in the Jiao Tong World University Rankings (SJTUIHE). Marginson and van der Wende noted that the U.S. holds 17 of the world’s top 20 slots for research performance and 54 percent of the top 100. Europe holds two slots in the top 20, both out of the UK, namely Cambridge (number 4) and Oxford (number 10). Tokyo University holds the number 20 spot.

For a good explanation of how the SJTUIHE comes up with these rankings (mainly by tabulating academic publication and citation frequency in science-based disciplines), along with information about another popular world ranking system from the UK called the Times World University Rankings, see another paper by Marginson, titled "University Rankings, Government and Social Order." In this paper, Marginson explains how, in Europe, an "accelerated research race has generated not just national but multilateral actions." In particular, he mentioned the formation of a League of European Research Universities, led by Leiden University in the Netherlands; the EU’s efforts to develop a European Institute of Technology; and the work coming out of the Centre of Higher Education Development in Germany.

European Innovators

Getting back to our early question to Katz and Dodds: What did they discover in European institutions that could be considered innovative or exciting?

Dodds pointed to the Universidade do Porto in Portugal and the University College Dublin. "These are institutions that want to increase their academic reputation; they want to improve research excellence; they want to attract the best students; they want to contribute to local and national peace and prosperity. They have aspirations to climb the international rankings ladder as a way of demonstrating their success and attracting more capacity into their institutions."

These institutions are achieving their goals through a "strong executive-level leadership with vision and guts to make the structural, administration and academic changes that are required to implement Bologna," Dodds continued. "They have built teams around that; they have taken some risks; and, to a certain degree, both are using technology to support that."

Katz talked about his visit with the UK’s Open University (OU), where he met with OU’s CEO, vice chancellor, pro vice chancellor for teaching and learning and others. He was impressed with OU’s work around implementing Moodle as the institution’s learning management system, which started several years ago. "What they are doing with diffusing the capabilities of eLearning is also incredibly interesting. They are really studying how to use dynamic content in rich ways pedagogically and to assess learning outcomes. Those are the Holy Grail kinds of quests that I think really innovative leaders around the world in higher education, especially in the IT world, are reaching for. At OU, they are committed."

Katz also mentioned SURF as doing "outstanding work." SURF, as noted on its website, "is the collaborative organisation for higher education institutions and research institutes aimed at breakthrough innovations in ICT. SURF provides the foundation for the excellence of higher education and research in the Netherlands."

Katz noted that SURF operates in a small, homogenous country and is well-funded and organized, with a tradition of working collaboratively. "You have a very top-down opportunity in the Netherlands that you do not have in practically any other country I have ever been to, including the U.S. The SURF organization has far more influence on the directions taken in Dutch higher education than EDUCAUSE has, or even aspires to have. The good news is that when you have a culture that is collaborative in this way, you also have a concentrated amount of national funding. Those two qualities put together really adds up to the capacity to innovate and to assimilate innovation at a rate much faster than anywhere else."

European Challenges

While these are all great examples (and there are certainly many more) of how progress is being made inside the European higher education community, many European institutions have a set of challenges that are catalysts for retrogression, which is not unusual in any higher education system worldwide.

Increasing access to higher education in Europe is driven much more exclusively by government policy and funding than it is in the U.S. While the European ministries subsidize student enrollments, they also tell higher education that they must be less reliant on the government’s purse strings (something that is happening in all developed countries). Katz explained that European universities have "a tremendous amount of regulatory baggage." For example, professorial salaries are typically set by government regulation or law, as well as hiring and promotional decisions. "On one hand, they are being told to be more independent, to raise more money on their own. On the other hand, they have a set of regulations, both internal and government-imposed, that tie their hands."

Another challenge being faced by European institutions deals with changes in population demographics, which is also happening in the U.S. Katz explained that the proportion of the European population that is college age or near college age is smaller than the number of people who are turning 60 or older. With a growing aging population, government funding for education starts to take a back seat to the government funding of more social services for people entering their retirement years.

In Conclusion, for Now

Of course, the entire European higher education picture is much more complex than what we have presented here. The travels of Katz and Dodds through Europe will result in some important and timely research reports and case studies that are slated to be published in 2008 by the EDUCAUSE Center for Applied Research (ECAR), which Katz founded.

We believe that the dissemination of informational reporting and discovery that has a strong correlation to the globalization of higher education theme will continue to increase as the world continues to get smaller and flatter. The work of Katz and Dodds is a great addition to a body of work that is gaining importance rapidly with institutions globally.

Editor’s Note: The European University Association (EUA) is another important organization that plays a critical role in the Bologna Process and in influencing EU policies on higher education, research and innovation. For more information, see one of the Association’s recent publications, "EUA’s Contribution to the Bologna Ministerial Meeting" (pdf download).

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