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Many company websites will give you the bios of its principal players that are more or less a list of executive-level positions held and business-like accomplishments reached. While this is a fine approach, there is usually nothing about all those non-glamorous work and learning experiences that got them to their current status in the world of work. Below is a different kind of approach to let you know who I am. If you'd like to know more about me and how I can help your business,
please
send an e-mail to  (glorenzo@edpath.com) or call (716-741-2271) 
at your convenience.

Work Experiences Since Birth
(Link to Formal Resume)

by George Lorenzo

In the spirit of transparency, I am providing a relatively long bio here, which begins on the east side of Buffalo, New York, where I was born and raised in a small neighborhood called "Iron Island" because it is surrounded by railroad tracks. I am deeply indebted to the people of Iron Island for teaching me about human respect and how to be accountable.

I believe a good way of showing what experiences have helped shaped me is to describe the jobs I have held throughout my life, in chronological order as best as I can remember. I define a job as something in which I received monetary compensation in exchange for a product or service. I have interspersed some anecdotes along this story trail. Like all of life, it is a meandering Educational Pathway that never stops.

K-12 Years

Altar Boy -
I consider this a job because whenever I served a wedding, the groom was obligated to give me an under-the-table gratuity. Some grooms were more generous than others, but it was always a treat at this age (10 to 13) to get a few bucks for serving a mass. I also enjoyed serving funerals, primarily because they were held during school hours and I could get out of class (I attended a Catholic elementary school and high school).

Newspaper Delivery Boy - I did this for a number of years in late elementary school and into high school. In my day, we had to knock on people’s doors each Friday to collect for the weekly newspaper subscription fee. I remember it being $1.25 for the entire week. This was another gratuity situation. Some people were very generous, and others gave nothing. Christmas was always profitable. I had a route of 88 customers, and it took me about an hour, with a helper,  to deliver everyone’s paper right to their door. During the Buffalo winters, my newspaper wagon was converted to a box with a sled underneath. The highlight of each day was the small Mom and Pop grocery store at the end of the route, where I customarily purchased Mallo Cups and saved the cards that came with them for ultimately obtaining a free box of Mallo Cups in the mail.

Ditch Digger - One of my neighbors was building a green house in his back yard, and he paid me to dig the foundation. I was about 14 at the time. To this day (40 years later) I remember it as being the most arduous physical work I have ever experienced.

Snow Shoveler -  This is a consequence of growing up in Buffalo. There were times when I shoveled people’s driveways and sidewalks for money, and again I was at the mercy of what could be considered a gratuity, because I did it for whatever they were willing to pay.

Post High School

Interior and Exterior Painter - During my late teens and early twenties, painting was a good way to be self-employed (and relatively free) and to earn some decent money during the summer months. I began this fledgling career by painting my parents’ house as well as my grandfather’s house, and I then moved on to more enterprising projects, namely other people’s houses. I had a decent ladder and a beat-up automobile that got me where I had to go. 

Trophy Maker, Engraver and Silk Screener - My father owned an athletic-apparel and trophy business and a pro shop in our local bowling alley. I worked for him for at least five years, and my main responsibilities were making trophies, engraving the plates on trophies, and silk-screening athletic apparel, primarily shirts for bowling league teams. We had this home-built manual silk-screening device where we mass produced painted lettering on the backs of bowling shirts, applied what was called flock to the paint (a powdery substance that made the lettering look velvety) and then cleaned and packed the shirts for proud bowlers. In addition to becoming a highly skilled silk-screener, I became a very fast and accurate trophy-plate engraver.

Steel Plant Employee in Germany - Right after high school, and in between working for my father and others, I enrolled in the local community college.  This story begins during my second semester, when I dropped out of school and traveled to Europe. I purchased a one-way ticket to Luxembourg, where I was promised a "tentative" job through a somewhat shady student employment agency that I learned about from a posting on a billboard. The short story is that I wound up getting a job, with about 10 other American students, working on an automobile parts assembly line for a steel plant in a remote town located in Northern Germany. I stayed at the plant for three months, working alongside migrant workers from all over Europe. The plant also provided a dormitory where we Americans occupied one floor. After quitting this job, which was grueling, I traveled up and down the Rhine and Mosel rivers for about one month - backpacking, camping outdoors, and staying in youth hostels. I eventually ran out of money, having just enough for a ticket back to the states.

Waiter and Bartender - If I recall correctly, this turned into a relatively long gig that lasted for about four or five years. I went back to the job I had with my Dad, which was part-time, and also worked nights as a waiter and bartender at a small (but always busy), neighborhood Italian restaurant. I became quite the mixologist, and I learned a lot about human beings who ingest large amounts of alcohol, and the preparation and serving of extraordinary Italian food.

Busboy, Room Service Waiter and Beverage Waiter - Living through the winters of Buffalo, NY can take a toll on you. After the blizzard of 1977, I wound up moving to Kona, Hawaii, where I lived for more than two years. I had a good friend who had found his way there before I did, and I could not pass up an opportunity to explore some tropical heat. My first job in Hawaii was as a bus boy at a major resort. I then moved up to being a room service waiter and a beverage waiter at the main bar. 

Jewelry Store Sales Person - I also held a part-time position as a sales person for a small jewelry store located in the resort. This retailer sold mostly red and pink coral jewelry that tourists loved to buy. It was a fun job, but I was never really good at sales.

Night Auditor - I moved up the career ladder in the hospitality industry when I took on the job as a night auditor at a hotel in downtown Kailua, Kona. From there, I moved to another night auditor position for an unbelievably gorgeous, high-priced resort located on the Kona Coastline. I held this job for more than one year, working the graveyard with a security guard who hailed from Tahiti. He and I had the run of this wonderful place between midnight and 8 a.m. One of the perks of this job was that all employees had access to a private beach where I often slept after getting off from work. Perhaps foolishly, I wound up moving on a whim, along with a bad case of Island fever, to Phoenix, Arizona, where a friend had lined me up for another night auditor position at a major golf resort. I stayed for about six months and then moved to Las Vegas, Nevada, where I moved in with a friend from the old Buffalo neighborhood. Incidentally, before arriving in Phoenix, I met up with my compact Toyota Corolla, purchased in Hawaii and shipped to the docks in Los Angeles.

Higher Education Years

Night Auditor Part II - I almost immediately landed a job as a night auditor for a small hotel on the Las Vegas Strip. My neighborhood friend happened to live within walking distance to the University of Nevada, Las Vegas (UNLV), where, at the age of 27, I finally started my career in higher education, enrolling as a non-matriculated student in an English 101 class. I held the night auditor position throughout my five years at UNLV, and eventually moved into a studio apartment adjacent to the campus. My Toyota died and, for most of my time in college, I did not own an automobile and basically lived a very frugal life of a fully self-supporting college student. I rode my bike to and from work and school and financed my college education through a variety of night auditor jobs and several other part-time, on-campus positions I was able to get through the student employment services department. Looking back, this period - although a very tough challenge to make ends meet through graveyard-shift employment (I remember falling asleep in many of my classes) - was one of the happiest and self-fulfilling periods of my life. Higher education comes second to getting married and having children as the best thing to ever happen to me.

Writer and Editor - I joined the UNLV student newspaper staff, starting as a writer and ultimately becoming editor and chief. I wrote prodigiously for the paper over two full years. This formed my journalism career, although I was an English major (my favorite writer of all time is Thomas Wolfe). I also learned how to physically cut, paste and layout a broad-sheet newspaper with a Compugrahic "Trendsetter" that spit out columns of galley type and headlines that I deftly sliced up with an Exacto knife, glued to paste-up sheets and delivered by foot to the local web-offset printer each week. In my junior year, I was awarded a paid internship with the Las Vegas Review Journal, and I was also awarded a journalism scholarship that provided $1,500 to help pay for my tuition, which was like winning the lottery.

Print Advertising Production Manager - One of the part-time positions I held through student employment services was as a writer and print production person for the newly built indoor arena  at UNLV.  - the Thomas and Mack Center. Here, I was introduced to the popular Apple SE computer (with only an eight or ten-inch screen, I believe) and was taught how to use graphic design, illustration, photo manipulation and word processing software to create visually attractive documents. I also had this kind of rickety scanning device that made all sorts of noises but was capable of scanning black and white arena seating charts. I learned how to fine tune the graphic design skills I picked up doing layout and paste-up for the student newspaper, which lead to the start of my own print-production company a few years later.

Daily Newspaper Internship - During the entire summer prior to my senior year as an undergraduate at UNLV I was awarded and worked as a paid feature-writer intern with the Living section of the Las Vegas Review Journal. Rubbing elbows with real journalists was a great experience. I remember writing a front-page section feature on what casinos offered local, Las Vegas-based patrons for free in order to get them to gamble. The headline was "Fishing for Locals," and it had this really funny graphic drawing of a lure with dollar bills on a fishing line and hook extending into a body of water occupied by fish with human faces.

Teaching Assistant - My very first foray into teaching was as an English Department Teaching Assistant. I taught English 101 and 102 to freshmen students who, for the most part, hated to write. I found this to be very disconcerting and, at times, was prone to voicing light profanities from the blackboard toward minds that had no desire to learn.

Post Higher Education Through Present

Director of Public Relations and Publications - Midway through my graduate education, I dropped out. I went back home to Buffalo, New York for a summer and found it so exhilarating to be free from academic aspirations - after more than five years of studying and working hard with little to no financial gain - that I never went back to pursuing a master’s degree at UNLV. I actually started tending bar again to make ends meet. I also started to send my resume off anywhere I could find to possibly get gainful employment. I wound up getting hired as Director of Public Relations and Publications for the State University of New York at Canton, a two-year ag and tech school located in the coldest region of Northern New York state, where temperatures reach 20 to 30 degrees below zero for extended periods of time and where the closest city-like action of any kind was in a dreary metropolis called Watertown, NY.

Sole Proprietor of a Small Advertising Agency - After eight months in Canton, and perhaps not surprisingly, I found myself back in sunny Las Vegas. I drove across country alone, chain smoking all the way (I no longer smoke however) in a four-door Ford Galaxie that had a leaky gas tank. In a very serendipitous moment, on the second day after arriving, I visited the Thomas and Mack Center, where I worked part-time during the late part of my senior undergraduate year and as a graduate student. As I put my hand on the door to enter the building, my old boss was there about to go on an errand. She was holding an advertisement for a full-time position in her hand that she was going to deliver to the local newspaper. Instead of delivering the ad, she hired me on the spot. I stayed on for about a year, and learned a lot more about graphic design, marketing, advertising and public relations - enough so that I started my own company, called Print Media Productions. Initially, I worked out of a home-based office and eventually wound up working out of a spacious office located above a printer in an industrial area of Las Vegas. My clients included casinos, real estate agencies, a bank, UNLV, and several home builders. I was on my way to becoming a successful business man. However, things rarely turn out exactly as one expects.

Print Salesperson - After getting married and having two children, my wife and I decided that it would be best to go where my extended family was - back to Buffalo, New York. This was in 1994. We did this despite having a growing business that had a lot of promise. The move turned into a rough period of transition, as the job market in Western New York State is relatively limited. I tried to jump-start the same kind of business I had started in Las Vegas, but it turned out to be a next-to-impossible task. So, I took a job with a digital-printing company as a commissioned-based sales-person. The good part of this experiences is that I learned even more about the printing industry. Printers are a rare breed, indeed.

Technical Writer - Through a temporary employment agency I was hired as a technical writer for a hospital bed manufacturing company. It turned into a much longer gig that I never really enjoyed, as it was a job that had too much ennui for hours upon hours. I did, however, teach myself how to create a website during this period using Microsoft FrontPage, which I still use today. Out of utter boredom, one day I went into the boss’s office and resigned, explaining that I could no longer sit around doing mostly nothing for a paycheck. Some people would say that was not a smart move, especially since I was struggling financially and had a young family. Nonetheless, it was a totally liberating experience, and everything worked out in the end.

Marketing Manager - Fortunately, not long after quitting the tech writer position, I was hired as a marketing manager for an ophthalmic instrument manufacturer. This was a decent job with a reputable international company. I stayed for almost two years before realizing that life in a cubicle was not for me. The stability of working for a solid corporation definitely has its benefits, but being the risk taker that I am, I rolled the dice again and went solo.

Newsletter Writer, Editor and Publisher
Freelance Writer
Author
Education Researcher and Journalist
Today, as president and founder of Lorenzo Associates, Inc., I have found my niche. All this started after quitting the aforementioned marketing manager job (at the age of 47) during the summer of 2001. Since then, lots of amazing and interesting work has come across my desk. I love what I do, and I am always ready to take on a new client, especially with a daughter who is only two years away from college and a son who is right behind her :-). Please see the Services/Samples section for more information.